Hayley Bance

Hayley Bance

I design the products and systems that make great customer experiences possible, where technology, operations, and physical space work as one.

I design products and services that sit at the intersection of technology, operations, and physical space.

My work spans retail, food service, and hospitality, places where the interface is only ever half the story. The other half is the operating model underneath it: how people move, decide, and get work done.

Contents
01 · Customer Experiences

Products that meet at the intersection of physical and digital experiences.

Apple · Verizon · Sweetgreen · Topanga ReusePass

02 · Operating Models

Service design, customer journeys, and operational systems.

Apple · Verizon Express · Sweetgreen · Topanga ReusePass

03 · Operational Products

Enterprise software, hardware, AI, and decision support for frontline teams.

StreamLine Smart Scale · StreamLine Insights · Sweetgreen

04 · Designing AI That Supports Better Decisions

Designing AI experiences that amplify judgment rather than replace it.

Curious about more of my skills or experience? Check out my studio.

Across every chapter, the same lesson emerges: exceptional experiences aren’t created by isolated products or moments. They’re created by thoughtfully designed systems that make complexity disappear and let people move effortlessly across mediums.